We Won the Battle with Ford!!!

Update from Americablog:

The Ford Motor Company today released the following letter (below) clarifying that whatever did or did not happen behind closed doors with the American Family Association (AFA) two weeks ago, the company is NOT backing off of its support for the gay community or gay advertising (in contrast to what was reported over the past two weeks).

According to the AFA and media reports over the past two weeks, in order to avoid a boycott from the extremist gay-hating organization, Ford allegedly agreed to:

1. No longer run ads promoting Jaguar or Land Rover in the gay press.
2. No longer support gay events or organizations.
3. Continue running Volvo ads in the gay press, but no longer tailor those ads to the gay community (i.e., in the future such ads would be the same ads that are run in the mainstream media, rather than the crafting the ads to appeal to a gay readership).

Ford addressed and resolved each of our three concerns regarding the above:

1. Ford announced that it will continue to support gay organizations and gay events in the coming year and beyond.

2. Ford is going to run advertisements in the gay media NOT ONLY promoting the Jaguar and Land Rover brands, but the ads will promote ALL of Fords brands, by name, including Jaguar and Land Rover.

3. Ford states unequivocally that it will continue to tailor its ads for the specific audience it is trying to reach, and then goes one step further. Ford challenges us to keep an eye out on their upcoming ads in order to verify that they will in fact be tailored.

There is no other way to read this than that Ford did the right thing.


NEVER BE INTIMIDATED!!! We have the power to win against the theocratic-dominionist-fascist machine! We can and will win!

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